Coloured or Highlighted hair? Preserve the intensity and vibrancy of your first-day colour for up to 40 washes* with Elvive Colour Protect Shampoo by L'Oréal Paris. The formula is powered with [Pure Vitamin Cg** + UV Filters] to help protect your colour and shield your hair against UV aggressors.
The result? Hair colour appears vibrant and radiant for longer, with 84% of hair colour preserved even after 40 washes and 200 hours of UV exposure*.
What makes it effective? Pure Vitamin Cg**, known for its powerful antioxidant properties in skincare, is now available for your hair. Exposure to UV rays, heat styling, and even washing can cause coloured hair to fade and lose its shine. Elvive Colour Protect Shampoo, helps maintain colour vibrancy and protect your hair, leaving it looking healthier and more radiant.
Suitable for all hair types and textures, whether your hair is straight, wavy, curly, or coily.
*instrumental test shampoo + conditioner. **vitamin c derivative
Features
Intense colour vibrancy for up to 40 washes* Powered with Pure Vitamin Cg** Hair is Sunproof & Waterproof Suitable for all hair types and textures *instrumental test on shampoo + conditioner. **vitamin c derivative
Brand
L'Oréal Paris
Preparation and Usage
Apply on wet hair, massage your scalp and rinse. In case of contact with eyes, rinse immediately and thoroughly.
Country of Origin
France
Manufacturer
L'Oréal Paris, London, W6 8AZ
Return To Address
For expert advice, please contact:L'Oréal Consumer Advisory Department UK: 0800 0304 032 ROI: 1800 818 672
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