Nice Rice Pure Basmati Rice 500g

Our Pure Basmati is the foundation of our range. Great Taste Award-winning, with a light, fluffy cooked texture and a characteristic aroma and flavour, these elegant long grains make other rice seem, well, ordinary.

"We were very impressed with the long grains and texture of this aromatic rice. We tasted it unseasoned and found it moreish and full of flavour" - Great Taste Award Judge.

And our rice isn’t just delicious - it’s better for the planet too. We source 100% of our rice from pioneering farmers who are reducing CO2 emissions and conserving precious water resources. So, buying Nice Rice means you’re helping create a more sustainable rice industry. It’s rice, done better*.

*BETTER TASTING RICE
We use a single origin, heritage variety basmati across our range.
No artificial colours, flavours or preservatives.

*BETTER FOR THE PLANET
Rice farming has a shocking sustainability record. CO2-eq emissions from flooded paddy fields are a huge contributor to climate change. In fact, beef is the only food with higher global emissions. We source our rice from pioneering farmers who prioritise sustainability, cutting CO2-eq emissions by 49%.

*BETTER WAY OF DOING BUSINESS
We pay farmers a premium price for committing to sustainable farming. That way we can help farming communities out of poverty and help the planet at the same time.
We also donate 2% of our revenues to train more farmers in the sustainable farming practices.

What's Nice Rice? Put simply: it's rice, done better.
Top quality grains farmed to the highest standards of sustainability, so you can enjoy better tasting rice, that's better for the planet, and a better way of doing business, too. From a group of pioneering farmers in Haryana India, to Nice Rice in your kitchen, together we're creating the future of rice. Join us and be part of a positive change for our planet, one pack of rice at a time.

Sustainably Farmed, Great taste 2023

Nice Rice exists to create demand for a better rice industry - because when enough people demand 'better' that's what drives progress. So what does a better rice industry look like? It starts with sustainable farming practices that cut methane emissions, preserve water resources and can boost farmers' livelihoods. But it's also about a better way of doing business - making sure farmers are treated fairly and behaving responsibly throughout the supply chain.

Are You with Us? @wearenicerice

It's rice, done better.*

*Better Tasting Rice
*Better for the Planet
*Better Way of Doing Business

*Find out more at wearenicerice.com

Nice Rice

How we like to cook it:
1. Pour 60g of rice per person into a sieve and rinse well under cold water.
2. Add to a pan with 120ml boiling water per person (or 2x the amount of rice).
3. With the lid on, bring to the boil then simmer over a low heat for 20-22 mins.
4. Once the water is fully absorbed, turn off the heat and leave to stand (lid on) for 15-20 mins.
5. Lightly fork through the grains, serve and enjoy!

United Kingdom

United Kingdom

Mission Brands Ltd,
71-75 Shelton Street,
London,
WC2H 9JQ.

Contact us at hello@wearenicerice.com
Mission Brands Ltd,
71-75 Shelton Street,
London,
WC2H 9JQ.

Bag

Whole Packaging - Recycle

Storage:
Store somewhere cool and dry.

Usage:
8 Servings

Additional Information:
Nice Rice is a registered trademark of Mission Brands Ltd

Brown Basmati Rice